Welcome to the Copywriter Source
You’re at The Copywriter Source, a solo agency for the copywriting needs of small businesses everywhere. It is agency that helps meet the advertising and marketing goals for small and medium enterprises (SMEs).
This is a solo agency that helps small and medium-sized enterprises
- Generate a sound advertising strategy
- Get new customers
- Increase conversions
Small & Medium Size Enterprises
What is a small and medium business?
Technically, it means businesses with a “small number of employees” …
If you’re here, then you probably identify as a small business.
Solopreneurs
If you are a one-individual company, then don’t worry. We have you covered, too. This website has plenty of resources here to get you on track to what you need to know to build a marketing strategy.
If you have this type of business, you’ll get the best results from The Copywriter Source if you have …
- A website
- A newsletter or an email list
There are two groups of people.
The best copywriting strategy is not a new one that tries to “reinvent the wheel”, but an old one. Copywriting is different from other fields in that what worked with 100 years ago, is probably still going to work today.
There have been some things that have changed, such as digital marketing and websites. However, the copywriting strategies of old convert well into the digital environment.
It’s not good that some do, because they are not optimizing their potential for conversions. However, big businesses spend a lot of their advertising budget by hiring freelance and agency professionals who know how to optimize content. Fortunately, the same rules apply for the big companies and for small businesses when it comes to content and copywriting strategies that work.
If you are here because you are interested in my copywriting services, then I advise you to first look at the website to get a feel for my methodology. If not, you can head to the contact page.
If you are here because you want some resources to help you learn the basics, then head to the knowledge library.
MISSION STATEMENT
Not only do I provide copy for businesses, I also provide tips and resources to help small business equip for long-term success in their advertising strategy. The mission of The Copywriter Source site is to cause businesses to think more methodically about their advertising copy.